Retention & Engineering Brand Loyalty
Fashion and Luxury Brands Lose 80% of Shoppers. Here’s How We Fix That.
Luxury isn’t bought. It’s lived. It’s worn, re-worn, talked about, whispered about, passed down. The brands that last aren’t just purchased once—they become part of someone’s identity."
"Retention for fashion and luxury isn’t about sales emails or discount codes. It’s about exclusivity. It’s about making every person who enters your world feel like they never want to leave.
Why Retention Marketing Matters for Fashion & Luxury Brands More than you think
Every brand focuses on new customer acquisition. The best brands? They focus on what happens after the first purchase—because that’s where status is built."
Luxury isn’t transactional. Your marketing shouldn’t be either.
The right retention strategy makes customers feel part of something bigger.
Exclusivity isn’t about closing doors—it’s about making entry feel like a privilege.
What We Offer: Retention, But Make It Luxury
A luxury brand doesn’t need ‘weekly newsletters’ or automated upsell emails. It needs a reason for people to stay close. That’s what we create."
Bespoke VIP Journeys → Not “loyalty programs.” Private, invite-only experiences that feel exclusive.
Curated Email & SMS Experiences → Luxury in format, tone, and timing.
Personalized Retargeting That Feels Intentional → Staying top-of-mind without feeling intrusive.
We don’t ‘send emails.’ We send invitations.
We don’t just ‘segment customers.’ We cultivate relationships.
We don’t ‘retarget leads.’ We keep those who matter engaged.
How We Convert Engagement into Long-Term Obsession
You don’t keep high-net-worth customers engaged with generic follow-ups. The most valuable buyers don’t care about points or rewards. They care about access, experience, and feeling like they’re part of something that others are not."
Editorial-Led Email Sequences → Less “Here’s what’s new.” More, “Here’s what’s next.”
VIP Retention Strategies → Timed exclusive product drops, personal outreach, member-only content.
Luxury CRM & Purchase Behavior Tracking → Understanding when, why, and how to engage without overstepping.
We don’t ‘sell more.’ We make your brand irreplaceable.
The Result? Customers Who Stay, Talk, and Buy Again.
Retention isn’t a tactic. It’s what separates a ‘moment’ from a legacy brand. When done right, it doesn’t feel like marketing. It feels like belonging."
Your customers don’t just buy—they return.
Your audience doesn’t just follow—they advocate.
Your brand doesn’t just exist—it becomes an identity.
Want Retention Done Right—Without a retainer?
Our Growth Package builds a retention roadmap that luxury brands can implement in-house—with our guidance
Most Providers Box You Into Their Model. But We Build Around Yours.
Big agencies sell complexity. We sell results. No unnecessary set-up fees, no locked-in contracts, no pointless reports—just real strategies that move your brand forward, faster, profitably.
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Diamond Goose is available 24 hours a day, including all public holidays. We understand that ads run on the weekends too.
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We don’t have any minimum term agreements.
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We work on flat-fee retainers, because anything else is a tax on your growth.
We also offer NET-60 terms without credit checks.
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Diamond Goose will work with your preferred method of communication. Whether it’s Zoom and WhatsApp, or Google Meets and Email. We integrate with your business, not the other way around.
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Diamond Goose will give you bespoke reporting, how you want to see it.
In fact, if you’re in London or surrounding areas, we’ll even visit you to discuss and strategise in more detail without charge.
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Diamond Goose takes referrals as the upmost compliment, and will service your referrals as if they were our own business. Referrals are always rewarded.
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At Diamond Goose, there are no additional fees if you wish to explore Google, TikTok, Pinterest or Bing in addition to your Instagram Ads. One fee, all platforms.
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Diamond Goose will pair you with whom is best suited to your industry. All our media buyers are regularly trained and certified, and they all have at least 6 years of experience. There are no junior account managers at Diamond Goose to manage your budgets.
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Diamond Goose is routed in fashion and luxury, we understand what works, generally speaking, does not apply to these industries. We take a deep understanding of your business goals, collections, product base and audience before we get started. Once our service is live, there’s less learning, more doing.
If you’re thinking about this, it’s time.
We’ll respond within 12 hours. Never longer; often sooner. While we cannot confirm that this will be the right fit, we will always point you in the right direction.
All submissions are assumed confidential.